INFOMERCIAL

Lubricants engineered in Hamburg, used by professionals in 40 countries.

Mabanol, the lubricant brand from Hamburg, stands for premium products „made in Germany“ since 2010. The company is part of the MB Energy Group - formerly Mabanaft – with decades of industry experience since its foundation in 1947, paving the way for Mabanol’s philosophy to combine the flexibility of a midsize company with the backbone of one of the biggest European energy corporations.

Broad range for a wide range of applications

The range of Mabanol products covers various segments: Engine and transmission oils for cars and commercial vehicles, industrial lubricants such as hydraulic, compressor and spindle oils, metalworking fluids as well as car care products. The focus is put on progressively developing their offering. New formulations are specifically engineered to increasingly more sophisticated technical demands all across the board.

Reliable quality with manufacturer approvals

Product development and bottling take place in Germany in compliance with stringent quality standards. Mabanol’s ISO 9001:2015 certification underpins its commitment to structured processes and continuous quality assurance. There is also a plethora of official OEM approvals from renowned automakers such as Mercedes-Benz, Volkswagen, BMW, MAN, Volvo and Scania – testament to the high technical standards set by Mabanol.

Partnership-based support

Mabanol maintains a solution-oriented cooperation with its partners – jointly of the market challenges in the respective countries. The philosophy of establishing long-term partnerships differs greatly from the usual, often rigid sales strategies of Mabanol’s competitors. Whether technical queries or complex challenges: Mabanol’s vastly experienced staff provides reliable support - even for often challenging import requirements, for which specialists offer suitable documentation solution.

International presence -with local expertise

Mabanol is currently represented in around 40 countries worldwide while six sister companies from the MB Energy Group are responsible for sales throughout Germany, serving as the foundation of the brand. Mabanol nurtures sustainable, long-term partnerships with international resellers to help build a strong brand presence at the point of sale with tailor-made solutions and drive up customer retention. In order to optimally support this collaboration, Mabanol also relies on sophisticated digital services: The website not only offers comprehensive information on products, applications and specifications, but also useful tools such as the digital oil finder in four languages (German, English, Russian and Arabic), which provides the right product recommendation based on manufacturer data. A digital sharepoint is available for distributors - with CI designs, packshots, training materials, presentations, proofs of performance and other content.

Responsible – by looking to the future

Mabanol meets the increasing demand for resource-saving solutions with selected, biodegradable products – be it hydraulic oils, mould release agents or greases. The company pursues a responsible approach: ecological potential is utilised where it is technically feasible.

What sets Mabanol apart Reliability, technical expertise and handshake agreements - these are the values Mabanol stands for and which are reflected in day-to-day activities. The brand is big enough for international markets but lean enough to be pragmatic and solution-oriented. Distributors appreciate swift and straightforward decision-making processes along with generous bonus incentives and free of charge Mabanol merch accompanying every delivery.

Shaping the future -together with strong partners

Mabanol stands for stability, clear structures and partnership-based thinking. For further international expansion, the company is intent on engaging with distributors who have profound knowledge of local market conditions and are eager to boost their sales activities, expanding their businesses with Mabanol.

Further information

You can find out more about the history of Mabanol, their current offering and cooperation opportunities at: www.mabanol.com Or contact them directly: info@mabanol.com