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Astron Energy and Chevron extend existing Caltex usage rights

Chevron Brands International, LLC (Chevron) and Astron Energy have agreed to extend the existing Caltex Usage Rights and Debrand Agreements (URDA) for South Africa and Botswana until December 31, 2026.

Astron Energy remains Chevron’s exclusive licensee for Caltex-branded retail service stations in South Africa and Botswana until September 30, 2024, after which the license becomes non-exclusive.

During the extended period from October 1, 2024, until December 31, 2026, Astron Energy will continue to rebrand the Caltex retail service stations in its network to the Astron Energy brand.

Thabiet Booley, CEO of Astron Energy, said, “Our commitment to the rebranding of our retail network, the successful restart of our Refinery and the significant investments associated with these flagship projects speaks to the solid future we envisage for Astron Energy as a proudly South African company and brand.”

“The Caltex star is a symbol of quality, value and service and is a constant reminder of our commitment to our partners and customers,” said Danielle Lincoln, Vice President for Chevron International Products.

SOURCE | ASTRON ENERGY

“We are excited to build on Chevron’s decades-long legacy in the market and are committed to growing the Caltex network across South Africa and Botswana, where we will continue to provide customers with high-quality products and fuels with Techron, modern facilities and fast and friendly service to our customers,” Lincoln added.

This rebranding comes after the 2018 majority acquisition of the former Chevron South Africa Pty (Ltd) by Glencore South Africa Oil Investments (Pty) Ltd. Since then, Astron Energy has operated the Caltex brand under a license agreement.

This article appears in Issue 47

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Issue 47
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