DISTRIBUTION
PETRONAS partners with Goodyear tires Italy for lubes distribution
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ETRONAS Lubricants International (PLI), announced its collaboration with Goodyear Italia, a leading tyre manufacturer, to supply fluids and lubricants to the SuperService dealer network, recommended by the tyre manufacturer.
With this agreement, the SuperService network, a benchmark in the field of tire maintenance and innovation, which has over 330 points of sale throughout Italy. The PETRONAS products that will be available are PETRONAS Syntium ranges for light vehicles, Urania Green for heavy vehicles and PETRONAS Tutela OM for transmissions and coolants, intended for both light and heavy vehicles.
“We are happy to collaborate with a prestigious partner like Goodyear Tires,” said Ciro Lupo, Business Head for Italy & Africa. “This partnership allows us to offer our high-quality lubricants to a widespread distribution network throughout the country, strengthening our presence on the Italian market and contributing to the growth and innovation of the sector”.
“We have chosen PETRONAS Lubricants International as a partner for the SuperService network, because it is a company that shares with us the multi-service approach by providing high-quality products that improve the use of all types of vehicles,” added Marco Prosdocim, Retail Director Goodyear Tires Italy.
Furthermore, PLI will also ensure the professional updating of the tire dealers of the SuperService network, so that they can offer an excellent service to all customers. The repairers will also be able to follow a basic course on lubricants, acquiring an in-depth knowledge of the products and their applications, and visit the PETRONAS Lubricants Italy plants in Villastellone (TO) and the Global R&T Center in Santena (TO), to discover how the oil is produced. .
From L-R: Ciro Lupo, Business Head Italy & Africa, PLI Marco Prosdocimi, Retail Director, Goodyear Tires Italy Ugo Abete, Senior Manager, Italy Market, PLI Tonia Di Cienzo, Retail Marketing Manager, Goodyear Tires Italy during PETRONAS Lubricants International (PLI) signing a partnership with Goodyear Tires Italy.
SOURCE | PETRONAS